Shifting Focus: It’s Not About What You Don’t Have, But What You Can Do
August 16, 2023 | Business Development, Government
At a project's inception, it is easy to get caught up in what we don’t have: the right subject matter expertise, cutting-edge technology, or the perfect team, for example. This also rings true for pursuing opportunities as a government contractor. However, a shift in perspective--what we can do with what we have instead of focusing on a lack of resources--can lead to transformative results. 1. Knowledge: It's a Mindset Knowledge, or the perceived lack thereof, can be a daunting barrier. In the realm of government contracting, knowledge doesn't…
Mastering Time Management: Setting Boundaries for Meetings
August 9, 2023 | Business Development, Government
In today's interconnected, fast-paced work environment, meetings often consume a significant portion of our daily schedules, leaving us less time for focused, productive work. This can be a significant time suck unless we set boundaries, optimize meeting times, and assertively communicate our value. Here are some actionable steps to streamline your schedule, ensuring your meetings are efficient, effective, and less frequent. Schedule 30-Minute Meetings: Meetings tend to expand to fill the allocated time, an occurrence known as Parkinson's Law. For example, if a meeting is scheduled for an…
Choosing the Right Contract Vehicle for Your Company
August 2, 2023 | Business Development, Government
Doing business with the government involves more than just offering a great product or service. It’s also about finding the right contract vehicle. A contract vehicle is a pre-negotiated or umbrella contract that government agencies can use to purchase products and services. Given the increase of government transactions, a decrease in contracting officers, and the Federal government’s push for more category management, choosing a contract vehicle can mean the difference between winning contracts and being left behind. With the many options available, how can a company determine the best option…
The Importance and Limitations of Supplier Diversity
July 26, 2023 | Business Development, Government
In today’s increasingly complex and interconnected business world, supplier diversity has emerged as a crucial element of corporate strategy. However, while it undeniably offers significant benefits, supplier diversity should not be a company’s primary value proposition. Understanding Supplier Diversity Supplier diversity refers to the strategic approach of sourcing goods from a range of suppliers that includes businesses owned by minorities, women, veterans, people with disabilities, and other underrepresented groups. It's an attempt to level the playing field and offer an equal opportunity for all businesses to participate in…
How to Craft Your First Email to a Prospect: Clear Messaging, Due Diligence, and Effective Time Management
July 19, 2023 | Business Development, Government
The initial email you send to a potential client can set the tone for your entire relationship. It's crucial to strike the right chord from the onset--and this applies in government sales as much as anywhere else. Here are three fundamentals to remember when writing your first email to a prospect. Clear, Concise Messaging with Value Proposition and Call to Action Your first prospect email shouldn’t be a full-blown proposal. Be brief. Prospects appreciate conciseness and clarity, which signal respect for their time and directness in communication. Begin…
Strategies for Effective Go/No-Go Decision-Making in Government Sales
July 12, 2023 | Business Development, Government
In government sales, deciding whether to bid on a given project is crucial for maximizing your chance of success. It involves carefully evaluating the opportunity and determining whether it aligns with your company's capabilities, objectives, and resources. While there is no one-size-fits-all approach to this process, considering key factors can help guide your decision-making. In this post, we will explore strategies for effective bid/no-bid decisions in government sales, focusing on essential questions before committing to a bid. When to Say No To arrive at a well-informed go/no-go selection,…
Addressing the Challenge of Employee Turnover
July 5, 2023 | Business Development, Government
Photo by Andrew Teoh on Unsplash Today, we're going to address a significant topic that impacts us all: employee turnover. It's a challenge, especially within the sphere of government contracting. While there is no specific evidence about turnover in our industry, I have experienced firsthand how it can affect government contractors. When we lose an employee, the cost goes beyond financial commitments like recruitment and training. It can actually amount to anywhere from 16% to a hefty 213% of annual salaries. Think about this: according to the…
Maximizing Government Sales: The Importance of Q4 and Strategic Preparation
June 28, 2023 | Business Development, Government
Government sales can be lucrative for small businesses, particularly those in government contracting. However, it is important to understand how money is appropriated, how procurement dollar thresholds and the rules behind them are established, and how to develop a comprehensive strategy. The "Use it or Lose it" Appropriations Rule In government spending, the "use it or lose it" principle applies to appropriations allocated to government agencies. It means that agencies must spend the funds appropriated to them before the end of the fiscal year, typically on September 30. Failure to utilize the allocated budget results in the forfeiture of those…
How You Can Become Procurement Ready: It’s Not What You Think
June 21, 2023 | Business Development, Government
In this post, we will explore the essential strategies and steps you need to take to become procurement ready. With the right approach, you can position yourself to win government contracts and propel your business to new heights. Let's get started by addressing a common misconception. People think being “procurement ready” means registering your business on all the appropriate websites and having the right socioeconomic certification. While these are essential first steps, they’re usually insufficient to win a government contract and aren’t sufficient long term. Here’s what to focus on to establish a truly robust government sales strategy: Business Classification…
Clearing the Hurdles: Six Common Barriers to Entry in Government Sales and How to Overcome Them
June 14, 2023 | Business Development, Government
Government contracts represent a tremendous opportunity for both small and large businesses. As I have mentioned in previous articles, the U.S. government is the largest buyer of goods and services in the world. If you sell it, the government has most likely bought it at some point. Yet this space remains a challenging frontier for many businesses, primarily due to the significant barriers to entry. This article will discuss these barriers, along with practical solutions to overcome them. 1. Complex Bidding Process One of the most daunting barriers is the intricate nature of the government procurement process. With numerous forms…
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