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Did We Respond or React?

October 16, 2018 | Communication, Leadership, Trust

Photo by aaron gilsonĀ on Flickr One of Merriam-Webster's definitions for the word "react" is "to act in opposition to a force or influence." One of Merriam-Webster's definitions for the word "respond" is "to say something in return." Given these definitions and some of my experiences, here is what I have learned: Along with the spoken message, reacting involves some type of behavior. It could be defensiveness, manipulation, passive-aggressiveness, or rage. Reacting comes from someone who is either angry or scared or both. Often, that feeling of anger or fear is triggered by the message being heard, and usually, this is…

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MYTH: Since the amount of goods and services the government buys is not affected by a economic downturn as private industry, the best time to begin selling to the government is during a recession.

FACT: Developing an effective government business development strategy usually takes years. Waiting until the economy is in recession to pull the trigger on a plan can doom it from the start as this strategy takes time and resources to develop….items that seem to be more scarce when the economy is in a downturn.

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