Selling to Sam #001 – Concise Capability Statements
January 9, 2025 | Comic Strip
Introducing Our Government Sales Themed Comic Strip, “Selling to Sam”! I’m thrilled to unveil the very first strip of Selling to Sam, a new comic strip that brings a fresh and creative perspective to government sales. This series offers a lighthearted take on the challenges, humor, and insights that come with navigating the government contracting world. My goal with this project is to make government contracting a bit more relatable—and maybe even a little fun. In our debut strip, we focus on the essentials of a strong capabilities statement—being concise, communicating value, and standing out from the competition. A special…