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Move 24: Email your warm leads and ask, “What are the top three actions you’re taking to finish 2025 strong?

October 16, 2025 | 100 Moves

If your follow-ups still start with “Just checking in…”, then it’s time for a little evolution.

Move 24: Email your warm leads and ask, “What are the top three actions you’re taking to finish 2025 strong?”

You’ll sound less like a salesperson, and more like a strategist who plans ahead.

Truth is: The best follow-ups don’t ask for attention, they create it.

……..

🎯Day 23 of 100 Moves to Make 2025 Your Best Year Yet

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MYTH: Doing business with the government does not rely on relationships and does not require any marketing. All that is required finding opportunities on web sites and responding with quotes/proposals.

FACT: Having great relationships with government end users can provide more opportunities beyond RFQs/RFPs posted to government web sites. Some opportunities do not even require the government put it out for a competitive bid process so knowing someone could present more chances to do business. Furthermore, relationships also help build positive past performance history which is critical to winning future opportunities.